Weetabix Protein Crunch Cereal Review

Weetabix Protein Crunch Cereal Review

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Protein really has become the necessity for any company to start smashing those much required sales targets. It has been so instilled into our minds by the marketeers of late that protein is key and we need more of it in our diet. Clearly if you are a lifter and an avid partaker in physical sports (chess is classed as a sport isn’t it?) protein is going to assist with your strength, muscle development and recovery goals.  However, it is generally surprising how much protein we actually consume from a regular Western diet. So is all of this additional protein really needed?

First Look:

Weetabix are primarily famous for…you got it, Weetabix. However, they have started to branch out slightly and have brought out a breakfast drink which is certainly no breakfast replacement but there have also brought out a protein rich cereal called Weetabix Protein Crunch which are fairly similar in texture and taste to the children’s cereal; Weeto’s which are also a Weetabix product.


weetabix crunch ingr.

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Protein – An important building block of bones, muscles, cartilage, skin, and blood. Along with fat and carbohydrates, protein is a “macronutrient,” meaning that the body needs relatively large amounts of it. Protein is commonly known to be the foundation of any supplementation in sport and we are offered 20g per 100g here which is a reasonable amount.



Importantly, for testosterone production you also have the following:

Vitamin B6 – Vitamin B6 helps testosterone levels by stimulating androgen (a steroid hormone that acts as a precursor for testosterone) receptors in your body, making your testes produce testosterone.


Folic Acid – Folic acid can help produce more testosterone along with B12 but also necessary to form red blood cells and is also necessary in the formation of DNA.


Vitamin B12 – Studies show that people who are anaemic tend not to have high levels of testosterone because they cannot absorb vitamin B12.


There cereal is also fortified which other key vitamins and minerals too to ensure your body is getting the nutrients it requires.


Each 30g serving provides 6g of protein from wholegrain wheat and oats: oats are famed for their cholesterol lowering abilities as well as providing fiber which is good for balancing blood sugar levels.

6 grams of protein translates as almost as much protein as a whole egg.

weetabix crunch 2


When working out you need enough protein for muscle recovery otherwise muscular dystrophy can set in.  Each serving contains a good amount of carbohydrates, fiber and calories to keep you energized and the added protein albeit a small amount will also help you feel fuller for longer than something such as cornflakes.

Crucially sugar and salt content is low.

Wholegrain wheat contains the Zinc, Magnesium and a whole host of B Vitamins which are all great for boosting your natural production of testosterone which will assist in cutting fat, building strength and size. The Folic acid also helps.

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The problem with something that isn’t dense such as this cereal is that you will need a hell of a lot of bowls to feel particularly full. Additionally, it is much easier and more nutritious to have eggs for breakfast than this and you will feel much fuller and more importantly your muscles will be fed.

My Review:

There’s plenty of other greater opportunities to get a load of protein when you get up in the morning. My opinion is that Weetabix here are jumping on the great protein rush bandwagon and is only really suitable for anyone who isn’t a weightlifter. A much better option would be eggs on wholegrain toast with an avocado. If you must insist on cereal the Protibrick is a better bet or even a Nature Valley Protein Cereal Bar as it has more protein – 8 grams.

Too few grams of protein for my liking, so I can’t really recommend it.



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Ben BA(Hons), PGCert

Ben established this site to be a free resource in 2015. Since then it has gained over half a million visits. He has always been interested in sport and he started playing rugby at the age of 6 represented his town, county and school. Ben also enjoys cycling, has started skiing and is in the Army Reserve representing his Regiment as part of the 150 Regimental Shooting Team. He holds a bachelor's and postgraduate degree in sport exercise & nutrition.
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